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Healthcare delivery in India is set for a paradigm shift in couple of years from now. There is a distinct unfulfilled need to create new delivery models for providing affordable and prompt healthcare services to an ever-increasing Indian population. The primary focus is empowering patients so that they can make informed choices and be the drivers of […]

How would I engage patients?,  Simple.   Inform, Empower, Collaborate Engaged patients are vital to achieving the objective of Empowering patients. If you can activate them, you will have a better chance to:  Lower Medical Costs, Raise Patient Satisfaction, Improve Outcomes   Many of these engaged patients actively take part in their healthcare using digital tools

Its an everyday scene at the medical facility the world over, well not always but mostly, a patient sits at the waiting room/lounge twiddling his thumbs basically doing nothing waiting to, being called by the Doctor for his check up. Now, If we were to calculate the man hours wasted it would present a very sad state

A recent invite  by a promising startup in Canada to be on their advisory board got me thinking about the many roles technology can play in healthcare.  I certainly don’t have a crystal ball, but it would be safe to assume that with the advent of so many health apps, one area that will certainly

I have been travelling this whole year like crazy meeting prospective investors, Advisors, Directors, would –be partners,  CEO’s and  the Tech people, not in the same order though. Just the other day while flying back to Kolkata from Delhi on a domestic flight, I was reminded of the time when I flew to Delhi just

In 1982, Gretzky was the top scoring ice hockey player in the world. The secret, he said was simple, other players tend to race to where the puck is. Gretzky said he went where the puck was going to be. It is hard to resist the thought that in the mad rush to become a

This sounds cliched but it is apt in this present scenario.Non-communicable disease continues to be an important public health problem in India, being responsible for a major proportion of mortality and morbidity. Demographic changes, changes in the lifestyle along with increased rates of urbanization are the major reasons responsible for the tilt towards the non-communicable

I am sure Patient testimonial programs are much more effective than all the marketing materials put together. Why the providers/hospitals should have a proper feedback and redressal system in place. I say why not In this age of consumerism and the era of uncertainties it makes great business sense to engage with the patient community. A